Sidwell Friends School
Sidwell Friends approached 590films to help increase community support for the school’s ambitious strategic action plan, Lead in the Light: Empowering Students to Let Their Lives Speak. We worked with Sidwell’s communications department to update the written strategic action plan and, based on that document, create a script, storytelling approach and visual style for a video introducing the plan. We produced the video over three days, combining a day and half of script reads by students, faculty and staff with footage filmed across the campus. The final video incorporates archival photographs, animated titles, and slow-motion footage that evokes the themes of Lead in the Light.