The Experimentory

The Experimentory is a summer program for middle school students focused on innovation, collaboration, and interdisciplinary learning. 590films was hired to help the one-year-old program expand its reach and applicant pool. We collaborated with The Experimentory and the Gigunda Group to hone the program’s brand and create marketing assets — 14 videos for the web and social media — that would let the world know about this unique opportunity for middle school kids.